Marketing and Communications
Tejano Center is deeply dedicated to strengthening our community through a comprehensive family of programs grounded in four core pillars: education, social initiatives, health equity, and supportive housing. Our brand identity represents opportunity and empowerment, and these guidelines ensure our communications remain consistent, recognizable, and aligned with our mission.
Our largest program, RYSS Texas Public Schools, is our charter school district committed to academic excellence and the success of our students and families. As part of our continued effort to build consistency, strengthen recognition, and more clearly tell our story, we have unified and rebranded across RYSS and all of our schools. This refreshed identity reflects who we are today — one organization, one mission, and one community working together to create lasting impact.
To support this work, team members can access the Branding Boxes, which include everything needed to share the Tejano Center and RYSS mission with care and consistency
Marketing Toolkit
Media and Partnerships
State of the Center
Progress in focus. Through the State of the Center, we share the milestones, momentum, and mission-driven work that continue to transform lives and communities across Texas.
Throughout the Years
2025
Resources:
Early Childhood Education Video
Gallery
GROWTH & IMPACT at RYSS! 
We are thrilled to share the incredible progress our students have made in the 2023-2024 school year. Thanks to dedicated educators, families, and community support, we’ve seen impressive growth in reading skills across all grade levels!
Reading on or Above Grade Level:
Kindergarten: +31% 
1st Grade: +35% 
2nd Grade: +24% 
These increases reflect the hard work and commitment to providing every child with the tools they need to succeed. We're proud of our students and excited for what the future holds!
Special Announcement! 
We are thrilled to announce that Mayor John Whitmire will be speaking at the Tejano Center's 6th Annual State of the Center Luncheon! 
We can't wait to welcome him to the Tejano Center Family and hear his inspiring words.
Celebrating the Future of Our Communities at Tejano Center's State of the Center Luncheon
At Tejano Center, we believe that every child deserves the opportunity to thrive from the very beginning. This year, we focused on the crucial importance of early childhood education—building strong foundations for success, both in school and life.
Who We Serve:
347: Pre-K Students 
155: Kindergarten Students 
141: 1st Grade Students 
119: 2nd Grade Students 
Each number represents a bright young mind with endless potential, and we’re proud to support them on their educational journey.
Ready to help the next generation?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Tejano Center is thrilled to welcome Ms. Carol Shattuck, CEO of Shattuck Consulting, LLC, and Mr. Ric Campo, Chairman of the Board and Chief Executive Officer of Camden, as our 6th Annual State of the Center Luncheon Co-Chairs! 🙌 We’re grateful to Ms. Shattuck and Mr. Campo for their commitment to community impact and growth through early childhood education. We look forward to our continued collaboration to make this event unforgettable. Thank you for being part of our journey! 💙
There’s still time to make an impact!
Click the link to become a donor today and join us in supporting this important cause. 💙
🎟️ Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
Join us as we celebrate the incredible work of Tejano Center and raise vital funds for our young students! Together, we are #MakingItHappenTogether!✨
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
There’s still time to make an impact!
Click the link to become a donor today and join us in supporting this important cause. 💙
🎟️ Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
Join us as we celebrate the incredible work of Tejano Center and raise vital funds for our young students! Together, we are #MakingItHappenTogether!✨
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Meet Luncheon Co-Chair Ric Campo - A Champion for Community & Education! 🎉
We are honored to have Ric Campo Co-Chair Tejano Center’s 6th Annual State of the Center Luncheon. A steadfast champion of Houston’s economic and educational advancement, Ric’s leadership is instrumental in expanding access to early childhood education.
As CEO of Camden Property Trust since 1993, Ric has transformed the company from a regional real estate firm into a national industry leader valued at over $16 billion. With more than 40 years of experience, he has built an organization renowned for excellence in management, development, and innovation.
Beyond the corporate world, Ric plays a pivotal role in shaping Houston’s future. As Chairman of the Port Commission of the Port of Houston Authority, he helps oversee one of the nation’s most vital trade hubs. He also serves on the boards of Central Houston, Inc., the Greater Houston Partnership, the Federal Reserve Bank of Dallas Houston Branch, BakerRipley, and The Coalition for the Homeless—organizations dedicated to improving the city’s economic strength and quality of life.
Most notably, Ric’s role as President of the Board of Managers for Houston ISD reflects his deep commitment to education as a catalyst for opportunity. He believes that every child, regardless of background, deserves the resources to succeed—an ethos that drives his leadership in both business and community service.
Join Ric in making a lasting impact. Support early childhood education today and help shape a brighter future for the next generation. 💙
🎟️ Buy a ticket and become a sponsor here:
https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
Join us as we celebrate the incredible work of Tejano Center and raise vital funds for our young students! Together, we are #MakingItHappenTogether!✨
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
We are honored to have Ric Campo Co-Chair Tejano Center’s 6th Annual State of the Center Luncheon. A steadfast champion of Houston’s economic and educational advancement, Ric’s leadership is instrumental in expanding access to early childhood education.
As CEO of Camden Property Trust since 1993, Ric has transformed the company from a regional real estate firm into a national industry leader valued at over $16 billion. With more than 40 years of experience, he has built an organization renowned for excellence in management, development, and innovation.
Beyond the corporate world, Ric plays a pivotal role in shaping Houston’s future. As Chairman of the Port Commission of the Port of Houston Authority, he helps oversee one of the nation’s most vital trade hubs. He also serves on the boards of Central Houston, Inc., the Greater Houston Partnership, the Federal Reserve Bank of Dallas Houston Branch, BakerRipley, and The Coalition for the Homeless—organizations dedicated to improving the city’s economic strength and quality of life.
Most notably, Ric’s role as President of the Board of Managers for Houston ISD reflects his deep commitment to education as a catalyst for opportunity. He believes that every child, regardless of background, deserves the resources to succeed—an ethos that drives his leadership in both business and community service.
Join Ric in making a lasting impact. Support early childhood education today and help shape a brighter future for the next generation. 💙
🎟️ Buy a ticket and become a sponsor here:
https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
Join us as we celebrate the incredible work of Tejano Center and raise vital funds for our young students! Together, we are #MakingItHappenTogether!✨
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Meet Our Luncheon Co-Chair Carol Shattuck: A Champion for Early Childhood Education ✨
At the heart of every thriving society lies a commitment to its youngest members. We are honored to have Carol Shattuck Co-Chair Tejano Center’s 6th Annual State of the Center Luncheon, bringing with her over 35 years of leadership in advancing educational equity and opportunity.
Carol’s unwavering belief in the power of early childhood education has shaped her career. As former President & CEO of Collaborative for Children, she dedicated two decades to ensuring that all children—regardless of background—had access to quality early learning. Under her leadership, the organization expanded its reach, secured transformative funding, and forged critical partnerships across Texas and beyond. She successfully navigated a major organizational merger and played a pivotal role in shaping early childhood education policies that continue to impact countless families today.
Beyond her executive leadership, Carol has served as a trusted advisor to mission-driven organizations, specializing in strategic planning, board development, and program evaluation. Her work empowers nonprofits to create sustainable, lasting change. She also remains deeply engaged in civic life, serving in leadership roles at South Main Baptist Church and recently serving on the League of Women Voters Board.
Carol’s passion stems from a profound understanding: investing in a child’s earliest years is the most powerful tool for breaking cycles of poverty and unlocking future potential. She has dedicated her life’s work to ensuring that every child has the foundation to succeed—because strong children build strong communities.
Now, you can be part of this transformative mission. 💙
🎟️ Buy a ticket or become a sponsor: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Together, we are #MakingItHappenTogether! ✨
At the heart of every thriving society lies a commitment to its youngest members. We are honored to have Carol Shattuck Co-Chair Tejano Center’s 6th Annual State of the Center Luncheon, bringing with her over 35 years of leadership in advancing educational equity and opportunity.
Carol’s unwavering belief in the power of early childhood education has shaped her career. As former President & CEO of Collaborative for Children, she dedicated two decades to ensuring that all children—regardless of background—had access to quality early learning. Under her leadership, the organization expanded its reach, secured transformative funding, and forged critical partnerships across Texas and beyond. She successfully navigated a major organizational merger and played a pivotal role in shaping early childhood education policies that continue to impact countless families today.
Beyond her executive leadership, Carol has served as a trusted advisor to mission-driven organizations, specializing in strategic planning, board development, and program evaluation. Her work empowers nonprofits to create sustainable, lasting change. She also remains deeply engaged in civic life, serving in leadership roles at South Main Baptist Church and recently serving on the League of Women Voters Board.
Carol’s passion stems from a profound understanding: investing in a child’s earliest years is the most powerful tool for breaking cycles of poverty and unlocking future potential. She has dedicated her life’s work to ensuring that every child has the foundation to succeed—because strong children build strong communities.
Now, you can be part of this transformative mission. 💙
🎟️ Buy a ticket or become a sponsor: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Together, we are #MakingItHappenTogether! ✨
Introducing our incredible keynote speaker, Quianta Moore, MD, JD – Executive Director of The Hackett Center for Mental Health and Executive Vice President of Health Equity! We are beyond excited to welcome her to Tejano Center's 6th Annual State of the Center Luncheon 🌟
Dr Moore will be sharing her insights on the importance of Early Childhood Education, a critical topic for building a healthier future.🌱
There’s still time to make an impact! Click the link to become a donor today and join us in supporting this important cause. 💙
🎟️ Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
Join us as we celebrate the incredible work of Tejano Center and raise vital funds for our young students! Together, we are #MakingItHappenTogether!✨
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Dr Moore will be sharing her insights on the importance of Early Childhood Education, a critical topic for building a healthier future.🌱
There’s still time to make an impact! Click the link to become a donor today and join us in supporting this important cause. 💙
🎟️ Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
Join us as we celebrate the incredible work of Tejano Center and raise vital funds for our young students! Together, we are #MakingItHappenTogether!✨
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
🎉 3 Weeks Until the 6th Annual State of the Center Luncheon! 🎉
We’re counting down the days until our much-anticipated event! This year, we’ll be highlighting the transformative power of early childhood education and our mission to provide inspiring, high-quality education to our youngest learners. 🌱🦋
Buy a ticket and become a sponsor today — let’s grow bright futures together.
🎟️ Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Together, we are #MakingItHappenTogether ✨
We’re counting down the days until our much-anticipated event! This year, we’ll be highlighting the transformative power of early childhood education and our mission to provide inspiring, high-quality education to our youngest learners. 🌱🦋
Buy a ticket and become a sponsor today — let’s grow bright futures together.
🎟️ Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Together, we are #MakingItHappenTogether ✨
2023 RYSS Teacher of the Year, Asbeidy Padilla, a PreK 4 teacher at Leonel Castillo Early Childhood STEM Academy, knows that teaching is about more than just lessons—it's about actively cultivating young minds and inspiring the next generation! 
Ready to help the next generation?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Ready to help the next generation?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Buy a ticket and become a sponsor here: https://my.onecause.com/.../vevt:bdd24896-3164.../home/storyThis inspiring event will focus on the transformative power of early childhood education and the lasting impact it has on our students, families, and our community.
Date: Friday, April 11, 2025 | 11:00 AM
Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045Start With Us. Grow With Us.
Begin your RYSS application process here:
https://www.ryss.org/parents-students/enrollment/apply-now
🦋🌼 RYSS Teacher of the Year, Asbeidy Padilla, PreK 4 teacher at Leonel Castillo Early Childhood STEM Academy, shares her passion for early childhood education: 'It’s about shaping young minds, sparking curiosity, and building a foundation for lifelong learning!' 🦋🌼
Want to make a difference?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
🎟️ Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story
This inspiring event will focus on the transformative power of early childhood education and the lasting impact it has on our students, families, and our community. 🌱✨
📅 Date: Friday, April 11, 2025 | 11:00 AM
📍 Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Start With Us. Grow With Us.
Begin your RYSS application process here:
Principal Axinia Zepeda at Leonel Castillo Early Childhood STEM Academy knows firsthand that early childhood education is all about providing children with hands-on, enriching experiences that set the stage for future success. Her leadership and expertise in the field help shape the curriculum that sparks curiosity and fosters growth! 
Do you want to contribute to change?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Do you want to contribute to change?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Buy a ticket and become a sponsor here: https://my.onecause.com/.../vevt:bdd24896-3164.../home/storyThis inspiring event will focus on the transformative power of early childhood education and the lasting impact it has on our students, families, and our community.
Date: Friday, April 11, 2025 | 11:00 AM Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045Start With Us. Grow With Us.
Begin your RYSS application process here:
https://www.ryss.org/parents-students/enrollment/apply-now
Early Childhood Education is the key to unlocking a world of possibilities! Axinia Zepeda, our Principal at Leonel Castillo Early Childhood STEM Academy explains how hands-on, enriching curriculum sets the foundation for lifelong success.
Want to make a difference?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/storyTejano Center’s 6th Annual State of the Center Luncheon will focus on the transformative power of early childhood education and the lasting impact it has on our students, families, and our community.
Date: Friday, April 11, 2025 | 11:00 AM Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045Start With Us. Grow With Us.
Begin your RYSS application process here:
With 29 years in education, Denise Martinez, Executive Director of Academics for RYSS, firmly believes that early childhood education lays the foundation for a lifetime of learning and success! Her commitment to empowering young minds drives our mission forward!
Ready to make a difference?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Her commitment to empowering young minds drives our mission forward!Ready to make a difference?
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Buy a ticket and become a sponsor here: https://my.onecause.com/.../vevt:bdd24896-3164.../home/storyThis inspiring event will focus on the transformative power of early childhood education and the lasting impact it has on our students, families, and our community.
Date: Friday, April 11, 2025 | 11:00 AM Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045Start With Us. Grow With Us.
Begin your RYSS application process here:
https://www.ryss.org/parents-students/enrollment/apply-now
Did you know that the foundation for lifelong learning starts in early childhood?
Denise Martinez, Executive Director of Academics for RYSS, shares why early education is key to building a strong future for our students.
Want to make a difference?
Buy a ticket and become a sponsor today — let’s grow bright futures together. Buy a ticket and become a sponsor here: https://my.onecause.com/event/organizations/3376a06f-f6c6-4d65-9ade-6732a5d59f03/events/vevt:bdd24896-3164-4311-8568-d7212f99ae2a/home/story?fbclid=IwY2xjawIzAVxleHRuA2FlbQIxMAABHS9Oc9L1E_oaj5S0CAOEvQ1F6Qg0lG4tCd09K27GdCIIn8uGdzCZ7TwqKQ_aem_LTdyP2zdyNwN-mO1HWMleQ
Tejano Center’s 6th Annual State of the Center Luncheon will focus on the transformative power of early childhood education and the lasting impact it has on our students, families, and our community.
Date: Friday, April 11, 2025 | 11:00 AM
Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Start With Us. Grow With Us.
Begin your RYSS application process here:
Butterflies in Bloom: Growing Bright Futures Through Early Education! We are excited to announce the theme for Tejano Center's 6th Annual State of the Center Luncheon! At Tejano Center and our charter school district, RYSS, we are proud to provide inspiring, high-quality education to our youngest learners.
Buy a ticket and become a sponsor here: https://my.onecause.com/.../vevt:bdd24896-3164.../home/storyJoin us as we celebrate the incredible work of Tejano Center and raise vital funds for our young students! Together, we are #MakingItHappenTogether!
Date: Friday, April 11, 2025 | 11:00 AM Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Are you ready to make a difference?
Our 6th Annual State of the Center Luncheon is coming up, and we need your support!
Buy a ticket and become a sponsor today — let’s grow bright futures together.
Buy a ticket and become a sponsor here: https://my.onecause.com/.../vevt:bdd24896-3164.../home/story
At Tejano Center and our charter school district, RYSS, we are honored to provide inspiring, high-quality education to our youngest learners. By becoming a sponsor, you’ll create a lasting impact that benefits early childhood education for years to come!
When: Friday, April 11, 2025| 11:00 AM
Where: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Together, we are #MakingItHappenTogether
Important Update – New Date, Same Great Cause! Tejano Center has changed the date for our Sixth Annual State of the Center Luncheon!
Now on Friday, April 11, 2025 | 11:00 AM Location: Bayou City Event Center, 9401 Knight Rd., Houston, TX 77045
Buy a ticket and become a sponsor here: https://my.onecause.com/.../vevt:bdd24896-3164.../home/story
This uplifting event will shine a spotlight on the life-changing impact of early childhood education and the lasting positive effects it has on our community.
Mark your calendars for this new date – you won’t want to miss it!
Together, we are #MakingItHappenTogether
2026
Tejano Spirit
At Tejano Center, we serve everyone — and everyone is Tejano. Because Tejano is not a zip code, a campus, or a single program.
Tejano is a Spirit.
It is the spirit of perseverance in a student determined to succeed.
It is the strength of a parent building stability for their family.
It is the resilience of survivors finding healing.
It is the pride of a community rising together.
Our work remains firmly rooted in our four pillars — education, health, housing, and social services — because real transformation happens when opportunity is connected across every stage of life.
Tejano is a Spirit. And at Tejano Center, it lives in all of us. 💙
Colors
Our color palette reflects the energy, resilience, and diversity of the Tejano Center community. Consistent use of these colors helps strengthen recognition and reinforce our mission.
Primary Colors
Secondary Colors
Typography
Tejano Center typography supports clear, accessible communication and a consistent brand voice. Approved fonts should be used as specified to ensure readability and visual consistency across all materials.
Title
Futura Bold is the title font in Tejano Center's brand and should be used for all headline/title typographic moments.
Subtitle
Gill Sans is the subtitle font in Tejano Center's brand and should be used for all subtitle typographic moments.
Body
Arial is the body font in Tejano Center's brand and should be used for all body copy/ paragraph typographic moments.
